Dr Anna Harrison – Medium

Dr Anna Harrison

Featured Book

Digital Brand Romance: How to Create Lasting Relationships in a Digital World

Digital Brand Romance: How to Create Lasting Relationships in a Digital World

This book will change how you design and market forever. Case studies explain how to apply ADORE ProcessTM in your business to lift conversion rates

2022

Stories

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Dr Anna Harrison
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Better Marketing

How to turn site visitors into loyal customers: a patented formula for brand success

According to Shopify’s latest research, rising acquisition costs force brands to foster long-term relationships with their customers…

9 min readFeb 4, 2022

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All buying begins online

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Dr Anna Harrison

The Formerly Secret Formula for Purpose

Instead of searching for it, create a purposeful life by applying this simple, secret, formula

7 min readApr 22, 2023

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The Formerly Secret Formula for Purpose

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Dr Anna Harrison
in
Better Marketing

How to Market and Design for Recessionary Conditions

Shopify’s 2023 Trend report warns e-commerce businesses to “brace for a sluggish economy”. We know that recessionary conditions are coming…

5 min readJan 16, 2023

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During recessionary conditions, buying behaviours shift to one of four personas. Image generated by Midjourney Bot

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Dr Anna Harrison

Digital Brand Romance: How to create lasting brand-buyer relationships

Find out what all the buzz is from New Zealand Trade and Enterprise Regional Director, Glen Murphy

3 min readApr 25, 2022

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Dr Anna Harrison
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Bootcamp

How to become a valuable product designer in one hour and six minutes

Discover how to design products that consistently outperform industry conversion rates, and make you a more valuable designer

4 min readFeb 23, 2021

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A collage of edgy designs from New York’s Jessica Walsh

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Dr Anna Harrison
in
Better Marketing

The critical SEO factors that Google and Facebook don’t want you to know about

Making sense of Search Engine Optimisation (SEO) is a struggle for businesses and industry professionals alike. These six factors will…

10 min readJan 9, 2021

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Social media platforms shown under a microscope.

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Dr Anna Harrison
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UX Collective

How to scale high performance product teams

Spoiler: it has nothing to do with the skills and experience of your next hire. It has to do with The Hum

9 min readApr 22, 2020

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The Hum exists in the space between. We miss seeing it, because it is not there

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Dr Anna Harrison

Getting through a crisis with the 2+2+2 Method

A trusted six week week strategy to lift yourself out of a crisis pit, in readiness for forward motion

7 min readMar 30, 2020

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Getting through a crisis with the 2+2+2 Method

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Dr Anna Harrison
in
UX Collective

7 common UX testing mistakes, and how to avoid them

A handy reference for common pitfalls for both novices and experienced UX testers

7 min readMar 30, 2020

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UX Testing should not feel like a test. Photo by Brooke Cagle on Unsplash

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Dr Anna Harrison

Subplot v Subplot: Coronavirus Conspiracy Theory Wars

No place like an Uber ride to catch up on the latest COVID-19 Conspiracy Theory #safeplace

4 min readMar 27, 2020

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Subplot v Subplot: Coronavirus Conspiracy Theory Wars

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Dr Anna Harrison

Dr Anna Harrison

Book Author

Australia’s foremost Consumer Interaction Specialist and ‘Brand Relationship Therapist’. Keynote Speaker | Media Commentator | Published Author

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