Digital Brand Romance: How to create lasting brand-buyer relationships

Dr Anna Harrison
3 min readApr 25, 2022

Find out what all the buzz is from New Zealand Trade and Enterprise Regional Director, Glen Murphy

Digital Brand Romance book cover and mailbox
See how high-growth brands are changing the conversion game, cultivating brand loyalty and increasing conversion rates by orders of magnitude

In 1999 I got my first real education into online commerce when the marketing lead and the technology lead of the company I was running let me know, as a side-hustle, they’d been experimenting with selling wine online. At the time, I thought it…

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Dr Anna Harrison

Australia’s foremost Consumer Interaction Specialist and ‘Brand Relationship Therapist’. Keynote Speaker | Media Commentator | Published Author